Mehdi Souroriyan, President

With over 30 years of expertise in the jewelry industry, Mehdi is a seasoned entrepreneur, business developer, and author. As the founder of an internationally renowned jewelry brand, he continues to innovate and shape the future of luxury. 

Zohreh Sohani, Vice- President 

With 35 years of experience in the fashion industry, Zohreh Soohani has excelled from teaching to professional design and mentorship. Her passion for fashion has shaped the careers of many, and she continues to inspire through her expertise and creativity.

Tara Hashemi, Secretary

Tara is an individual whose achievements in fashion showcase her passion for creativity, knowledge, and innovation. Her journey began in pageantry, where she earned the crown for BC Fashion Runway Outfit 2024. Following her success, she launched her career as a model, further showcasing her elegance. Beyond modelling, Tara has solidified her position in the fashion world through her expertise in gemology.

Rihana Peiman, Treasurer

Rihana is a Licensed Mortgage Consultant and Financial Advisor, bringing a wealth of expertise to the industry. With a solid foundation from UBC Sauder School of Business, she combines financial acumen with a client-focused approach to guide individuals and businesses toward financial success.  

Reem Abraha, Board of Edu. Head

Reem is an experienced Account Executive at Hyundai Merchant Marine, specializing in customer service management. With a strong background as a fashion model and model coach, she seamlessly combines her expertise in business and fashion, while also coordinating projects that elevate industry standards.

Alireza Bozorgmehri, Board of consulting Head

Alireza is a visionary entrepreneur and board member of the Digital Transformation Association. As the founder of both a software company and the e-Payment Association, his expertise spans digital banking, e-payment systems, ERP, ITSM, and even fashion, driving innovation across multiple industries